The City of Stirling is an excellent place for businesses, boasting several retail and industrial precincts that house a diverse range of organisations. With over 23,667 businesses, Stirling is known for its small business-friendly local government. Small businesses - defined as those with fewer than 20 employees, constitutes a remarkable 97% of all businesses in Stirling, closely echoing the state and national averages.
Operating a business in the City of Stirling, benefits from key sectors such as construction, healthcare, education, mining, and professional services. These sectors drive local economic growth. Additionally, tourism plays a pivotal role by significantly boosting retail, accommodation, and food services.
The City’s diversified economy is well-prepared to handle economic fluctuations, and recent increases in visitation and expenditure provide additional support to local small businesses.
In order to assist with market research, you can view the City's economic and community profiles and economy dashboard.
The City has resources to support you in operating or starting your business.